/// MISSION BRIEFING

The Atherton family name has been a staple in British mountain biking for 2 decades, with huge success in international racing and multiple world championship titles between them, mountain biking's most successful family are have had their ups and downs. With insight from MTB journalists and family friends, we'll be reminiscing on their past achievements, and looking at what the future has to hold. With a sawmill, a bike park and a bike brand recently added to their name, their life in mountain biking is beginning a new chapter. We went to visit them in the Dyfi valley to take a look at how the Atherton drive has turned passion projects into fully fledged businesses.